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2002-2003 Season Past Lecture:

Managing Transportation Demand

This presentation examined new strategies of transportation demand management – shaping travel demands – being deployed in response to growing transportation demands since financial, environmental, and social pressures have made it clear that we can no longer rely solely on new infrastructure to meet increasing travel needs.

Samantha Hartley-Folz, Go Green Choices, Vancouver, spoke about the need for transportation demand management and provided an overview of Canadian initiatives.
Stuart Anderson, Executive Director, Association of Commuter Transportation, Washington, highlighted American transportation demand initiatives.
Sylvie Grenier, Program Manager, TDM, City of Ottawa, presented the City’s TDM program.


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